This audit is for you if you want to grow your blog by knowing you are providing the best user experience to your readers. It makes sure that once you’ve done the hard work of getting someone to your blog, you are communicating and connecting clearly.
What we think we are communicating is often not reality. We’ve all experienced this when talking with someone else. We think we are abundantly clear, but the other person is left confused and frustrated. You worked hard to get eyes on your blog, but what do readers experience once they get there?
What if you could determine if visitors get frustrated on your blog, where it happens, why it happens and how to fix it? What if you could start converting more visitors into followers? Not only that, what if you had someone to guide you in that process, to analyze all the details and give you prioritized steps and solutions to fix the issues?
The audit will give you an easy-to-understand, prioritized report, with actionable items on how to improve your blog.
Report categories include:
PLUS: A 90-minute video call to go over all the results and create an action plan.
Sign up now for a full or mini audit.
Will this work for my blog?
I specialize in helping food bloggers, but this audit is a good idea for any blog or website. It will work for a site of any size, but I do recommend you’ve been regularly blogging for at least six months.
How is this different than a SEO site audit?
This audit looks at the whole picture of your blog and tries to narrow down anything that’s a hindrance or deterrent for your site’s visitors. SEO is one small component of what this audit looks at.
Will the results of this audit improve my SEO?
Yes. The goal of Google and other search engines is to deliver the best possible results to their searchers So, improving how much a reader loves your site, stays on your site, interacts with your site and shares your site with others, is a great long-term strategy for improving SEO.
How long will the audit take?
The process takes about 4-6 weeks from start to finish. That allows for time to set up tracking and systems on your site, collect enough data, and time for me to analyze and interpret.
How do you actually analyze all this?
I use several different tools and metrics such as web accessibility standards, Google’s HEART framework, and services like Hotjar. I also take a deep-dive into your Google Analytics to look at patterns and see where you can improve.
I’ve heard about usability and UX/UI design and theory, and this sounds similar, is it?
Yes, this audit takes principles from usability standards, User Experience (UX), User Interface (UI), Customer Experience (CX) and related fields as the foundations for what is analyzed. If you want to learn more about these topics, two of my favorite resources are Nielsen Norman Group and Interaction Design Foundation.
Sign up for a full or mini audit today!